Here’s the key insight most practices miss: "A one-patient day is not a production day." Start with math. If vacations, holidays, or light schedules reduced capacity, fix the calendar first. If APC is drifting, look at coding, pricing, and operational consistency. If new-patient numbers are soft, that’s a marketing and access issue, not a clinical one.

Many medical offices glance at their billed charges and assume that’s their income. It’s not. The real measure of your financial health is your Average Patient Charge (APC). Average Patient Charge tells you how much money you actually collect per patient visit, not what you billed. It’s the difference between thinking your practice is profitable and actually knowing it is.

At DrCFO, we know your online rating is more than a vanity metric—it’s a powerful conversion engine. Patients skim reviews before they book, and those tiny decimals in your average often decide who wins the appointment. The challenge is that the math behind ratings is deceptive. Every new review increases both the numerator and denominator, which means that moving from 4.7 to 4.8 might take dozens of perfect scores. Most practices underestimate how hard that climb can be. Th

Why Recalls Matter More Than You Think Every practice loses some patients to moves or life changes. But a large share simply drift away. That’s preventable. And recalls don’t just protect your practice—they protect your patients too.

Seasonality isn’t a surprise—it’s a system. The sooner you treat it as such, the sooner your clinic can win every month of the year.

By focusing on operational efficiency, patient engagement, and referral strength, practices can reverse the trend and build a stronger foundation for consistent growth.